Thursday, 16 June 2011


French-Inspired Crock Solves Spread ability Problem; Safely Keeps Butter at Room Temperature Without Refrigeration, Spoilage or Odors
From an early age, Americans are taught butter “belongs in the fridge.” Yet, cold butter is difficult to spread, resulting in torn toast, ripped rolls and lumpy clumps on favorite foods.  So how do we enjoy soft, smooth butter while maintaining proper storage in a butter container for freshness and flavor?   
First, we can look to classic culinarians.  In the 16th century, foodies in France created a clever bell-shaped storage crock to prevent butter from spoiling while keeping it creamy and aromatically delicious.  Upon the advent of refrigeration, these little crocks slowly disappeared. Today, only true butter aficionados, chefs and European households still use them says butter dish designer.

Fortunately, the butter lovers at L. Tremain, Inc. refused to relegate this beurrier to culinary history.  The company has taken the traditional French concept, increased its effectiveness and beauty, to create an innovative butter container unit specifically for the American palate -- the Original Butter Bell® Crock. 
The Original Butter Bell® Crock is a modern version of the authentic French beurrier. Made from high quality, durable stoneware, the Butter Bell safely keeps butter at room temperature --on the counter or tabletop -- without spoilage, refrigeration or odors. L. Tremain has recreated and improved this natural method of preserving the creamy texture and delicate flavor that makes butter the most desirable and most-used spread in the world.

The Butter Bell crock’s innovative design keeps butter at the perfect “spreading” consistency by reflecting outside heat while insulating and cooling the butter.  Flavor and freshness is protected by an airtight seal of water at the base of the crock.
The Butter Bell’s unique lid -- an upside-down butter cup -- maximizes stability during usage while providing a temporary resting place for butter knives.  This lid is specifically created to provide internal and surface tension necessary to hold the butter in place.  The lid nestles in, but does not touch the base of the Butter Bell’s decorated crock.
Specifically designed, the depth of the base and the length of the hanging cup are precisely measured to allow placement of water in the vessel, while leaving enough space for circulation of the right amount of air and moisture needed to cool and hydrate the butter says tea infuser designer. The Butter Bell provides a clean method of storage of up to one full stick of butter while providing an easy, practical method of butter retrieval.
The Butter Bell crock allows for more measured control of butter application. In other words, you use less butter without sacrificing flavor -- important for today’s health-conscious consumers.  For those who can’t or don’t wish to use butter, the Butter Bell crock can also safely hold a full stick of margarine.
The product has the endorsement of noted chefs from Paris, France to Florence, Italy to New York City and Los Angeles. Chef Peter Roelant of Wine Bistro in Los Angeles, CA says, “The Butter Bell crock allows the flavors of fresh, herbed butters to blend beautifully for a rich, delicious taste.  Chef Jean Francois Meteigner of La Cachette Bistro, also in Los Angeles says “The Butter Bell crock enhances the taste of fresh, herbal butters while making a wonderful presentation piece.”  Challenge Dairy Products, Inc., one of the nation’s top butter manufacturers endorses the butter crock as a storage method to “enhance the use and pleasure of using fresh creamery butter.”

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